Picture
​ 
 
CREATIVE STRATEGY DIRECTOR – SPARKLING FLAVORS
 
Apply Now
 
Reports to: Sparkling Flavours Senior Director
Location: Johannesburg, Gauteng ZA
Additional Locations: Nairobi, Nairobi Area, KECairo, Al Qahirah, EGLagos, Lagos, NG
Job ID: R-91300
Time Type: Full time
Job Type: Full-time
Relocation: No
 
What You Will Do for Us:
  • Responsible for the creation and delivery of high-quality strategy, idea and concepts (and final execution elements for ‘Hero’ content) of the brand’s plan. The role is responsible for the preparation of the final recommendations presented for decision at each stage of Creative content approval.
  • Leading the creative strategy and development cross marketing sub-functions (including but not limited to Design, Connections, Consumer & Shopper Engagement, Digital, Media)
  • Work with counterparts in other OUs to help develop and execute a cohesive brand/category Creative Strategy
  • The Creative Strategist is the Leader of the full Category Content team and is responsible for thought leadership and capability building across the OU Category team in all aspects of Content development.
  • Authoring and aligning key stakeholders to IMX briefs; leading agency briefings and identifying innovative ways to measure the effectiveness of brand campaigns.
  • Building the storytelling of the brand, ensuring consistency and strategic continuity through various forms of content amplified at multiple connection points
  • Translating and amplifying the Global Core Creative Ideas for Global and regional (where not lead OU) brands into contemporary communications, that mobilize the KO system, positions the brand for future growth and excite consumers to build Brand Love ( i.e. Equity) and Brand Value (Transactions, Weekly+ Consumers, Baskets etc)
  • Develop exciting/powerful Core Creative Ideas for Regional Brands (as Lead OU) and local brands, anchored on consumer insight
  • Ensuring that all expressions of the brand are in consistence with the Brand Essence and Architecture
  • Relentlessly challenging for more innovative brand experiences
  • Working with the respective OU Brand Team/s to develop a vision and growth strategy for the respective brand / platform; expected to provide input on investment recommendations
  • Working with counterparts in other OUs to help develop and execute cohesive brand/category Creative Strategy
  • Working with OU Human Insights Team to define the killer insights that lead to the most powerful Creative Strategies
 
Role Requirements:
  • Bachelor’s degree.
  • +10 years of marketing and leadership experience, including leading teams (5+ people)
  • Experience working in cross-functional and cross-geographical teams is preferred
  • Proven ability to communicate both verbally and in written form in a way that engages and inspires key internal and external stakeholders including agency partners.
  • Good understanding of consumer, cultural trends, current and future business needs
  • Ability to lead overall IMX / Communication strategies.
  • Ability to collaborate and create a ‘network’ across disciplines to open new, innovative spaces for brand growth based on consumer insights, cultural trends and current and future business needs.
  • Excellent people leadership skills, particularly the ability to coach and develop others and create a cohesive, focused team
  • Ability to manage complex timelines and manage/influence multiple stakeholders
  • Ability to manage DME resources for maximum efficiencies and return on investment
 
What We Can Do for You:
You will be part of the Africa team where teams are the new heroes, and our leaders are inclusive orchestrators. Together, in pursuit of our Company Vision to craft LOVED BRANDS, done SUSTAINABLY, FOR A BETTER SHARED FUTURE, we will:
  • Make our CULTURE Code inevitable
  • Build winning CAPABILTIES
  • Change the DNA of our organization to becoming ADAPTABLE
 
We are doing our best to create a seamless candidate experience for you as you apply for roles within the company. Due to the high volume of vacant positions, the recruitment process may take longer than usual and there may be a longer delay between application and interview. We appreciate your patience.
 
Our Purpose and Growth Culture:
We are taking deliberate action to nurture an inclusive culture that is grounded in our company purpose, to refresh the world and make a difference. We act with a growth mindset, take an expansive approach to what’s possible and believe in continuous learning to improve our business and ourselves. We focus on four key behaviours – curious, empowered, inclusive and agile – and value how we work as much as what we achieve. We believe that our culture is one of the reasons our company continues to thrive after 130+ years. Visit Our Purpose and Vision to learn more about these behaviours and how you can bring them to life in your next role at Coca-Cola.
 
We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, gender identity and/or expression, status as a veteran, and basis of disability or any other federal, state or local protected class. When we collect your personal information as part of a job application or offer of employment, we do so in accordance with industry standards and best practices and in compliance with applicable privacy laws.
 
Apply Now



​



​
CUSTOMER DIRECTOR SOUTH AFRICA FRANCHISE
 
Apply Now
 
Location: Johannesburg, Gauteng ZA
Job ID: R-91318
Time Type: Full time
Job Type: Full-time
Relocation: none
 
What you will do for us:
  • Lead, design and implement integrated short and mid-term strategies for Regional Customers in the SA Franchise to accelerate customer-back, consumer-centric programing and thus accelerate incidence-, NSR- and Margin growth with these Customers by bringing in the “voice of the customer” into our TCCC (The Coca-Cola Company) program design early and thus maximize relevance and execution at the POP/ “shop floor”.
  • Responsible to retain existing business and win new customers through new market entries and competitive RFPs. Key Objective is to accelerate our TCCS basket incidence with Customers and accelerate sustainable topline NSR- and Margin growth.
  • Key Deliverables are: Customer-relevant occasion and portfolio development plans, defining shopper relevant category bundles and mechanics, an impactful calendar of activation that ties in with our customers’ activation cycles, briefing marketing accordingly for communications requirements and in outlet experiential requirements, as well as aligning execution requirements with Commercial Execution, country operations and bottler(s). This is inclusive of Revenue pools/ Targeting of occasions, shopper types, bold OBBPC (Occasions, Brands, Packs, Pricing and Channels) approaches to drive the right assortment, SKU optimization, innovation, value to market playbooks, price terms and conditions and promo mechanics and –spends, wiring RGM 2.0 applications and implications into business plans to drive RGM/RTM linked capability with Global and Regional Customers
  • Ownership of channel and customer metrics and analyses as well as agreement compliance, channel coherency and advanced analytic based approaches for leading edge category planning and customer negotiation
 
Role Requirements
  • 10+ years of leadership experience in customer, commercial, operational marketing. 
  • Strong planning and collaboration skills
  • Strong customer understanding from an execution perspective
  • Ability to think from planning to execution and solid system commercial and brand management
  • Desirable to have candidates with Bottler or Customer experience.
  • The roles require deep customer understanding as well strong leadership and accountability to influence our cross-functional system teams towards consumer- and customer-relevant plans that drive revenue and profit growth with a sustainable long-term competitive advantage.
 
Key Knowledge Requirements
Mastery of (REQUIRED)
1 SYSTEM PLANNING
2 CHANNEL/SHOPPER MARKETING
3 CUSTOMER MANAGEMENT/CATMAN
4 RGM INCL. SEGMENTATION & OBPPC
5 SYSTEM & CUSTOMER ECONOMICS
Broad expertise in (Good to have)
1 TURNING INSIGHTS INTO STRATEGY
2 VALUE TO MARKET
3 PROJECT MANAGEMENT
4 SUPPLY CHAIN KNOWLEDGE
5. NETWORKING
 
Skills:
Sales Process; Business Planning; Strategic Planning; Customer Relationship Management (CRM); Sales Management; Collaborative Leadership; Strategic Sales Management; Project Management; Consultative Sales Management; Sales Forecasting; Communication; Operational Assessment; Problem Solving; Business Development; Influencing (Inactive); Solutions Selling


Our Purpose and Growth Culture:
We are taking deliberate action to nurture an inclusive culture that is grounded in our company purpose, to refresh the world and make a difference. We act with a growth mindset, take an expansive approach to what’s possible and believe in continuous learning to improve our business and ourselves. We focus on four key behaviours – curious, empowered, inclusive and agile – and value how we work as much as what we achieve. We believe that our culture is one of the reasons our company continues to thrive after 130+ years. Visit Our Purpose and Vision to learn more about these behaviours and how you can bring them to life in your next role at Coca-Cola.
 
We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, colour, sex, age, national origin, religion, sexual orientation, gender identity and/or expression, status as a veteran, and basis of disability or any other federal, state or local protected class. When we collect your personal information as part of a job application or offer of employment, we do so in accordance with industry standards and best practices and in compliance with applicable privacy laws.
 
Apply Now