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MEDIA DEVELOPMENT AND DIVERSITY AGENCY (MDDA) – DIGITAL MEDIA COORDINATOR
MEDIA DEVELOPMENT AND DIVERSITY AGENCY (MDDA)
Job Title: Digital Media Coordinator
Post Code: P-PMC 01
Department: Projects
Normal Hours of work: Normal hours of work unless there are urgent matters to be attended to
Normal place of work: Parktown, Johannesburg
Job Classification: Technical
Reporting to: Projects Manager Broadcasting
PRIMARY OBJECTIVE(S) OF THE JOB
The job receives, evaluate, advise on digital media application
POSITION VALUES
This is an important position which requires an incumbent that conversant with social media journalism
Knowledge Processing
- Receive, maintain and implement knowledge management processes for MDDA
- Maintain critical communications applications/links for Applicants
- Develop, operate, maintain and enter data into a Task Tracker Database
- Update database with new tasks or modifications upon receipt of Applicants and/or Recipients
- Provide website support to MDDA website
- Develop weekly/daily content calendar in line with the strategy
- Develop a new media outreach plan for MDDA campaigns and programs
- Coordinate develops, updates and maintains MDDA digital platforms Gathers, edits, writes and organizes web content;
- Develop & execute carefully targeted digital campaigns,
- Oversees assigned social media accounts, drive growth and engagement and provide timely updates and strategic postings; provides reports as requested on activity of assigned accounts.
- Create project plans and schedules in line with Communications Strategy
- Prepare and report campaign optimization information Responsible for loading and managing content on the MMDA digital sites
- Responsible for writing copy and creating content for specified products with SEO keywords
- Responsible for content drafting and development for all social media platforms
- Responsible for daily content activation, plus audience participation and campaign integration
- Work with designated agencies to execute agreed social media priorities and campaigns
- Identify and manage relationships with media partners and suitable online influencers that will support the overall digital strategy
- Responsible for ensuring that visual presentation and content is compelling and consistent
- On the ground support at all MMDA events
Capacity Building
- Coordinate induction and/orientation of employees within MDDA on social media journalism
- Assist on training needs assessment programmes
- Record in-house training programmes
- Assist with out-sourced training programmes for small media service providers pertaining to social media journalism
- Be the champion for social media and share best practices with staff by facilitating training workshops and/or manuals
- Maintain good stakeholder relations with Applicants and Recipients
- Awareness of key trends and suggest creative ways of highlighting these online to engage stakeholders
- Coordinate with external network administrators
- Effectively collaborate with internal stakeholders and digital media partners to ensure media plans are delivered on time, on budget
- Provide support role with Applicants, Recipients, Government, SETA and MDDA teammates in a dynamic environment
- Work closely with internal teams to understand the business challenges/opportunities and to assist in developing relevant social/digital programs that will maximize the organisation’s growth potential
PLANNING AND DEVELOPMENT
Site visits to potential Applicants
HUMAN RELATIONS
Motivator- relationship with colleagues, works well with other employers and can achieve results
CUSTOMER RELATIONS
Internal – All MDDA Staff
External – Applicants, Recipients, Government, SETA
QUALIFICATIONS AND EXPERIENCE
Three year Diploma or Degree Marketing, Media or Communications – ideally with specialisation in Digital Marketing or equivalent
3 years’ experience in a development environment
Experience in data journalism
Graphic Design experienced is an added advantage
SKILLS AND COMPETENCIES
Strong report writing skills
Knowledge of and personal relationships with media publications, online influencers including: Twitter, Facebook and YouTube.
Creative writing, copy editing, basic image editing
Working knowledge of how to determine value from a customer perspective
Understanding of web technologies involved in digital and social platforms
Intermediate to advanced knowledge of Digital Analytics Tools
MS Office (Word, Excel, PowerPoint)
Project Management
Facilitation
Database Management
Content Management system
Stakeholder Management Skills
Coordination skills
Suitably qualified and experienced candidates are invited to submit a comprehensive CV, together with a covering letter and at least 3 contactable references to recruitment@mdda.org.za.
CLOSING DATE FOR ALL VACANCIES: 20 FEBRUARY 2020