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PASSENGER RAIL AGENCY OF SOUTH AFRICA (PRASA)
 
INTERNAL AND EXTERNAL ADVERT
 
JOB TITLE: General Manager: Communication: 5- year contract 
SALARY GROUP: General Management 
LOCATION: Corporate Office (Umjantshi House)
DEPARTMENT: Office of the GCEO 
REFERENCE: R&S/GMC/OGCEO/179
 
DEPARTMENTAL MISSION: To drive and lead the organisation’s dynamic communication functions and activities in a manner that enhances the organisation’s reputation, identity and image.
 
 
OUTPUTS:
Strategy development
• Develop PRASA internal and external communications’ strategies and plans.
• Develop communications policies (including social media).
• Define appropriate methods of communication (magazines, plasma screens, station radio, notice boards, intranet/ internet) for the organisation.
• Develop group communication standards and practices.
• Lead the development of initiatives to improve stakeholder’s communication experience.
• Develop key messages that elicit the behaviour, emotion and recognition objectives of the organisation.
• Direct the development of the company’s corporate image and identity (including the use of logos and signage).
 
Direct and oversee the provision of corporate affairs services
• Direct and oversee the provision of the following services for the organisation:
• Stakeholder management;
• Marketing;
• Communications;
• Events management, and
• Corporate social investment initiatives.
 
 
Provide expert communication advisory services
• Build and maintain strong relationships with all key stakeholders.
• Support the development and implementation of external stakeholder engagement program.
• Drive awareness of the organisation’s complaints procedures to improve the overall customer and commuter relationship.
• Support the executive team through proof-reading, branding and preparation of the organisation’s publications.
 
Management of resources
Manage:
• the use of departmental assets;
• finances in terms of budget forecasting and spending; and
• human resources in terms of:
  • Training and development;
  • Performance management
  • Succession planning;
  • Quality of work etc.
 
 
KNOWLEDGE: 
• Training and knowledge of relevant applicable legislation; the business environment, the relevant role players within the business and their key responsibilities;
• Administrative procedures and processes;
• Extensive experience in proofreading and editing;
• Ability to drive and deliver communication outcomes to meet strategic goals
• Ability to interpret complex information and communicate it simply
• Ability to use Microsoft Office, content management systems and social media platforms.
• Confident communicator with the ability to present effectively to diverse audience
 
SKILLS: 
• Expert written and verbal communicating skills
• Excellent organizational and planning skills
• Project Management
• Strong editing, proofreading, layout and design
• Publishing skills
• Networking
• Problem solving
 
ATTITUDES: 
• Quick thinker
• Diplomatic
• Persuasive
• Creative
• Expert team player and leader
• Confidence and open minded
• Listening
• Integrity
• Confident communicator and presenter
 
CAPABILITIES:
Minimum requirements
• NQF level 8/Honours in Communications/Marketing/Public Relations
Ideal: Master of Business Administration (MBA)
Experience:
• Fifteen (15) years Communications experience in SOEs/Private Sector/Corporate Affairs
AND
• Three (3) years Senior Management Experience
Legal requirement:
• Valid South African driver’s licence
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Please apply by completing an internal application form (internal applicants) and submitting this together with your complete CV to: Manager: Recruitment & Selection: PRASA, Umjantshi House, Corporate HCM, 30 Wolmarans Street, Braamfontein, 2017, for the attention of: Lungile Gabela or e-mail: lgabela@prasa.com
 
CLOSING DATE: 29 April 2021
 
Should you not hear from us within three (3) months from the closing date, please consider your application unsuccessful.
 
ISSUED BY SENIOR MANAGER RECRUITMENT AND SELECTION
 
As per PRASA Employment Equity Plan, this position is earmarked as follows:
MALE: African, Indian, Coloured, White
FEMALE: African, Indian, Coloured, White