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CHANNEL ACTIVATION MANAGER: ON PREMISE
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Immediate Superior: Channel Lead On Premise
Job Grade: 20
Location: Gauteng
Type of Contract: Permanent
 
Purpose of the Position
The Channel Activation Manager is fully responsible for the management of execution pertaining to the Modern On Premise channel, from promotional activities to key initiatives in line with Evergreen, AP and SP strategy and objectives. Supports in the design, analysis and identifying of Modern On Premise channel strategy and the subsequent achievement of volume and profit objectives. Supports in developing and deployment of PICOS and implementing channel segmentation and prioritisation, select key shopper drivers in priority segments, select winning strategies and produce an action plan to realize these strategies for Modern On Premise. Work closely with key stakeholders (i.e. brand marketing, finance, supply chain, procurement, regional trade marketing and field sales teams) to ensure execution excellence according to brand & channel plans developed. Supports in developing Integrated Commercial Plan and Annual Plan.
 
KEY RESULT AREAS
  • Co Define and develop Channel activation strategies that drive brand visibility and consumer engagement and conversion in Modern On Premise, three year view to Channel strategy
  • Working with sales teams to identify target accounts and develop plans to grow the accounts
  • Clear understanding of the Modern On Premise Consumer in order to deliver wining On Premise Strategy by leveraging consumer insights
  • Continuously evolve to market dynamics and co-develop tactical plans to defend and win volume to achieve company targets.
  • Conduct Market Research to identify trends, opportunities and competitive landscape
  • Identifying opportunities from Consumer insights and prioritizing opportunities that will deliver biggest business impact
  • Work with Sales teams to deliver PICOS execution in market aligned to channel strategy and KPI’s
  • Demonstrate understanding of priority channels with the Modern On Premise
  • Co-plan for promotions & trade plans in Modern On Premise as per annual calendar to achieve effective and efficient selling in/out and in-store merchandising.
  • Efficiently manage and execute activities and initiatives in line with achieving company’s commercial targets.
  • Implement focused portfolio strategy in Modern On Premise
  • Ensure cost efficiency and effective premium/POSM management to eliminate excessive wastage.
  • Set Excellent Outlet Execution guidelines according to PICOS consumer drivers (availability, affordability and visibility) for Modern On Premise, with support and alignment from brand teams on annual basis and occasionally based on consumer & market needs/dynamics. 12 Month Calendar including clear commercial job to be done and KPI’s for output of plan.
  • Develop experiential consumer activation execution resonate with target consumers that encourage trial and conversion in conjunction with Brand teams and key stakeholders, emphasis on quality in every consumer touch point
  • Implement clear draft strategy that delivers superior consumer experience
  • Create premium disruptive POSM material for Modern On Premise in conjunction with Brand teams and key stakeholders, focus on delivery best in class quality in every consumer touchpoint
  • Ensure delivery of excellence in execution in line with Modern On Premise strategy
  • Track and analyze the effectiveness of activation initiatives providing reports and recommendations for future activity programs.
  • Evaluate and re-apply learnings post campaign to drive execution efficiency and ROI improvement. Full measurement and evaluation of activity driving channel profitability
  • Manage budgets for activation programs ensuring cost effective execution while maximizing impact
  • Valuable time spent in trade to understand channel dynamics, shopper behavior, activity execution barriers and opportunities. 60% time to be spent in trade. 50% time spent in trade.
  • Follow Heineken Beverages policies and procedures and identify opportunities for continuous improvement
 
EDUCATIONAL QUALIFICATIONS
  • A degree/diploma in Marketing, Economics, Business or equivalent.
 
PROFESSIONAL EXPERIENCE AND PERSONAL ATTRIBUTES
  • Minimum 6+ years of channel marketing / brand management / sales operations working experience.
  • Minimum of 3 years managerial experience.
  • Knowledge of trade terms within an FMCG environment will be advantageous.
  • Strong analytical and numerical skills.
  • The ability to build relationships with a variety of business stakeholders to effectively manage work output required.
  • Excellent business presentation skills and high attention to detail and enjoy working as part of a team.
  • Advanced Microsoft Office skills, including Excel.
  • High level of communication skills, both verbal and written. 
  • Excellent time management skills and ability to multi-task and prioritise work.
 
The Company’s approved Employment Equity Plan and Targets will be considered as part of the recruitment process. As an Equal Opportunities employer, we actively encourage and welcome people with various disabilities to apply. HEINEKEN Beverages is committed to an organisational culture that recognises, appreciates and values inclusion and diversity.
 
PLEASE APPLY HERE
 
 
 
 
 






​TPM & CAPABILITY COORDINATOR
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Immediate Superior: TPM & Capability Specialist
Job Grade: 15
Location: Springs
Function: Supply Chain
Sub Function: Manufacturing
Type of Contract: Permanent
Reference Number: 150037
Closing Date: 16/02/2026
 
Purpose of the job
Facilitation and coordination of the Heineken functional/technical capability program at site level in cooperation with central TPM specialists and L&D department. The role is responsible for presenting course material to trainees and conducting competency assessments; as well as the co-ordination and development of training programmes impacting site operational performance and linked to key strategic priorities.
The role further assists the TPM specialist with the facilitation and co-ordination of the Heineken TPM program at site level.
 
Key responsibilities
Facilitate and coordinate the implementation of Supply Chain TPM & Capability Development programme at plant level:
•Coordinate the execution of the Supply Chain Technical Training & Capability Development strategy at plant level.
•Facilitation of Supply Chain Technical competencies and Functional Competencies (CAD).
•Assess trained competencies.
•Assist in development of training material and programmes.
•Perform administration functions related to training programmes (maintenance of training systems, creation of schedule offerings, procurement processes, training KPI’s etc)
•Facilitate the use of TPM routes and improvement methodologies.
•Provide technical knowledge to breakdown, minor stop and quality defect analysis at Pillar level
•Support audits on TPM processes and procedures including APM and improvement teams (Kaizens).
•Apply 5S and loss reduction principles in daily work, set the example for the site.
•Support the roll-out and execution of digital tools related to Connected Worker and Smart Brewery use cases.
Promote alignment between pillars:
•Participate as a key member in pillars as required and effectively support all pillars with TPM route and tools implementation.
•Support the alignment and collaboration between pillars to attack losses related to priority KPI’s.
•Facilitate deployments to address man/method related losses through Competency Gap Reduction teams or specific training needs.
Facilitate Improvement activities and TPM Fundamentals:
•Be an active facilitator in improvement activities and UPS methodology.
•Assist in ensuring effective application of TPM tools and techniques through effective coaching and training programs.
•Assist in ensuring team champions focus on eliminating root causes on a failure mode level for effective loss eradication (zero loss mindset).
•Support the team’s management process for all pillars.
Governance & Strategic Support:
•Procurement governance and training administration functions
•Capability reporting, tracking and compliance
•Support TPM reporting, audits (internal and external), tracking and compliance.
•Active participation and contribution to OPCO TPM and POD communities
 
Job Requirements
 Education
•N.Diploma or B.Tech in Quality, Engineering or Supply Chain or Management fie
•Accredited Assessor
 
Experience
•3-5 years’ experience working in teams and working within a manufacturing operational environment.
•3-5 years’ experience in Operations, Continuous Improvement, Quality or Supply Chain management experience required.
•1+ years strong practical experience with TPM implementation or other related World Class Manufacturing or Operational Excellence programs.
•Experience in executing Learning & Development programs within a Supply Chain environment.
•Experience in project management
•Strong planning and organisational skills
•Excellent presentation skills.
•Technical and analytical skills
•Ability to communicate effectively.
•Good analytical and problem-solving skills (UPS methodology, 5Why, Fishbone).
•Good verbal and written communication skills.
 
 
The Company’s approved Employment Equity Plan and Targets will be considered as part of the recruitment process. As an Equal Opportunities employer, we actively encourage and welcome people with various disabilities to apply. Heineken Beverages (South Africa) (Pty) Ltd) is committed to an organisational culture that recognises, appreciates and values inclusion and diversity. You must be fully eligible to live and work in South Africa to apply.
 
PLEASE APPLY HERE











​SALES MANAGER - TZANEEN
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Immediate Superior: Neven Govender 
Job Grade: 15 
Location: Tzaneen
Function: Commerce
Sub Function: Commerce - Sales - On Trade
Type of Contract: Permanent
Reference Number: 149919 
Closing Date: 15/01/2026
 
Purpose of the Role
Manage a team of Sales Consultants to ensure growth of the Brand portfolio across various identified Channels by creating/ driving brand awareness, consumer pull and building brands in line with strategic objectives.
 
Key Responsibilities
  • Oversee the sales, promotions, and campaigns of sales activities with the assigned area of responsibility.
  • Make data-informed decisions to develop trade plan, drive performance and inform resource allocation.
  • Ensure products/ brands are available widely in assigned sales area.
  • Optimize resources to achieve sales targets.
  • Develop, monitor, and manage quarterly Sales Plan.
  • Analyze and identify growth opportunities with measurement and tracking for reporting purposes.
  • Monitor Sales Consultant adherence to Call strike rate.
  • Develop strong customer relations through frequent communication, professional, courteous, and ethical interpersonal interactions.
  • Identify emerging markets to find new sales opportunities.
  • Procure market intelligence and develop appropriate action plans when necessary.
  • Monitor Accessibility, Availability and Affordability compliance vs noncompliance.
  • Share and implement new and innovative ideas to improve sales and the effectiveness of the sales teams.
  • Coach the Sales Consultants on Sales best practice.
  • Prepare sales budgets, projections and approve expenditure.
  • Track, analyze and report on sales statistics based in key quantitative metrics.
  • Conduct in-trade audits, measuring the team’s impact in the trade.
  • Enable teams to gain market share growth.
  • Conduct on the job training and Coaching.
  • Plan and direct the hiring and training of new Sales Representatives.
  • Institute discipline when required.
 
Job Requirements
 
Educational 
A Tertiary qualification in Sales, Marketing, or a related field is preferred
 
Experience
  • 3+ years sales experience.
  • Relevant experience within the Alcoholic Beverage or broader FMCG industry would be preferable.
  • The ability to identify and define problems and make balanced and sound decisions.
  • Proven track record of meeting or exceeding sales targets
  • Strong numerical and business acumen experience
  • The ability to work optimally in a high performance and competitive environment.
  • Exceptional planning and execution skills/capabilities.
  • Excellent negotiating skills to gain commitment to solutions by using your influencing and networking skills.
  • Have a passion for customer service by making clients and their needs a primary focus.
  • Ability to coach, facilitate, inspire, transform, and lead your team towards a shared goal and vision.
  • Ability to communicate effectively across all levels and manage customer relationships.
 
 
The Company’s approved Employment Equity Plan and Targets will be considered as part of the recruitment process. As an Equal Opportunities employer, we actively encourage and welcome people with various disabilities to apply. Heineken Beverages (South Africa) (Pty) Ltd) is committed to an organisational culture that recognises, appreciates and values inclusion and diversity. You must be fully eligible to live and work in South Africa to apply.
 
PLEASE APPLY HERE