AGRICULTURAL SECTOR EDUCATION TRAINING AUTHORITY (AGRISETA) - MARKETING AND COMMUNICATIONS PRACTITIONER

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KEY PERFORMANCE AREAS
 
KEY PERFORMANCE AREA & FUNCTIONAL OUTPUTS / ACTIONS
 
STAKEHOLDER AND RELEVANT EVENTS
• Assist in the development of the annual stakeholder calendar in conjunction with management.
• Identify opportunities to promote AgriSETA at appropriate events. Plan and organise stakeholder and related events - EXPOs, exhibitions, and promotional campaigns.
• Programme planning in conjunction with the relevant department(s) for the event.
• Event Management - Undertake full planning of the event – venues, catering, speakers etc. according to THE checklist requirements.
• Identifying communication platforms internally and to externally to stakeholders. e.g., via the media, internet, exhibitions and promotions, campaigns and EXPOs, intranet etc.
• Ensure invitations are sent to the relevant stakeholders.
• Ensure appropriate feedback is communicated to external stakeholders.
• Obtain event feedback and communicate to relevant internal departments.
• Ensure necessary stationery, equipment and printing requirements are available for events.
• Ensure appropriate use of branding at all events.
• Work in conjunction with the Head: Marketing and Communications / Assistant Manager for all administrative issues.
 
ADVERTISING AND PUBLICATIONS ANNUAL REPORT
• Internal and external newsletter contribution – newsworthy articles.
• Liaise with internal departments for monthly submissions of newsworthy articles.
• Compilation of content for newsletters, advertisements etc.
• Coordinate the design and printing of all communication and promotional material / items e.g., pamphlets, newsletters, annual reports, t-shirts etc.
• Proof reading, editing, and updating of various publications – career guidance booklets pamphlets.
• Distribution of AgriSETA publications.
• Assist with the gathering of information for content and images.
 
CORPORATE BRANDING AND COMMUNICATION
• Inputs to the design of corporate branding – corporate documents etc.
• Inputs and updating to the development of the Marketing and Communication Policy and Strategy aligned to the goals and objectives of the AgriSETA.
• Maintaining the corporate image of the SETA, inclusive of use of logos, correct branding on stationery and other corporate and promotional materials.
• Coordinate the design and printing of all communication and promotional material / items e.g., pamphlets, newsletters, annual reports, t-shirts etc.
• Control and distribution of promotional materials / equipment to the AgriSETA provincial departments.
• Internal communication with regard to adhering to policy of branding for documents and related material.
 
DIGITAL MARKETING AND COMMUNICATIONS
• Implementation of social platforms strategy for online traffic to the SETA website.
• Contributing / implementing to the development campaigns using digital communication and social media to promote the SETA services and products.
• Monitoring the brands and campaigns to raise brand awareness.
• Monitor usage/hits and assess data to determine trends.
 
WEBSITE AND INTRANET
• Updating the website as and when required.
• Follow up on information not placed by the required time.
• Monthly information updates per division
• Checking information (editing) before placement on the website.
• Communicate with IT division as appropriate to obtain technical support about website infrastructure and content updating.
 
AD HOC AND ADMINSTRATION
• Any other duties, which may be assigned from time to time.
• Working in conjunction with the Supply Chain Management department.
• Arranging meetings.
• Travel coordination in accordance with policy and regulations
• Administration of annual performance targets – filing systems: electronically and hard copy.
 
INTERNAL AND EXTERNAL CONTACTS
• Internal divisions: All divisions within AgriSETA
External: Stakeholders
 
MINIMUM QUALIFICATION & EXPERIENCE
• A National Diploma NQF Level 6 or equivalent qualification in Marketing / Communications, Public Relations / Business Administration or equivalent.
• 2 years’ experience of marketing, communications, or stakeholder relations.
• Experience in implementing / delivering marketing or communications campaigns (including digital content).
• Experience in event planning and management.
• Experience in website designing or management will be an added advantage.
• A valid driver’s license is a requirement.
 
Skills Required:
• Communication skills enabling verbal and written communication at all levels
• Good Interpersonal skills
• Good Organisational and Planning skills
• Attention to detail
• Presentation Skills
• Project Management Skills
• Innovation
• Team-Orientated
• Time Management Skills
• Deadline driven
 
Competencies Required:
• Computer literacy (especially Excel)
• Knowledge of relevant legislation within the SETA environment, Skills Development Act, PFMA, Electronic Communication an added advantage
• Understanding of branding principles and application of these in a communications and marketing.
• Understanding company policies and procedures applicable to the specific work environment to ensure that work outcomes are compliant.
• Ability to do trend analysis and advise thereon.
• The ability to accurately give an account of information pertaining to the performance of outputs.
• Ability to work proactively using own initiative, prioritise work and meet deadlines, with well-developed time management skills and demonstrable project management skills.
• Good written communications skills, with the proven ability to write engaging copy for a range of channels and audiences.
• Good verbal communication and presentation skills, for face-to-face contact at meetings; presentations and briefings
• Innovative – introducing new thoughts and ideas
• Team player – ability to work with colleagues and necessary stakeholders
• Proactive – to implement the necessary actions Willing and able to work overtime when required.
• Required to travel extensively

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Employment Period: Permanent
 
An updated CV (excluding certificates) should be forwarded to: Recruitment@agriseta.co.za
 
Closing date: 08 May 2023
 
Note: Communication will be restricted to the shortlisted candidates only. Should you not hear from us in 4 weeks after closing date of this advertisement, consider your application unsuccessful.
 
This advertisement has minimum requirements listed. 
Management reserves the right to use additional relevant information as criteria for short-listing.
AgriSETA is an equal opportunity employer and preference will be afforded to candidates in terms of the Employment Equity Plan. 
 
Disabled candidates are encouraged to apply and an indication in this regard will be appreciated.